Today I’m going to be comparing a few different concealers from Maybelline. Maybelline makes my favorite drugstore concealers, and I thought it would be fun to put them all side by side. We’re going to be talking about the Age Rewind Dark Circle Eraser, Dream Lumi Touch, Master Conceal, and Fit Me! Let’s get into it!
The first concealer I want to talk about is the Maybelline Age Rewind Dark Circle Eraser Concealer. This retails for $7.19 and comes with 0.2 oz. of product. It comes in 6 different shades.* This concealer is described as having a “Super concentrated formula with goji berry + haloxyl that helps to erase the appearance of dark circles and fine lines, while visibly diminishing the appearance of puffiness around the eyes.”**
I’ve used up 2 or 3 of these concealers over the years, and I’ve got to say that I’ve honestly never noticed any kind of “treatment” happening under my eyes. This concealer is light to medium coverage, and the sponge applicator is great for a quick sweep under the eyes, but it hasn’t ever “deminished puffiness or fine lines” for me. If you are looking for a quick and easy lightweight (and light coverage) concealer, this one is for you.
Next up is the Maybelline Dream Lumi Touch Concealer. This retails for $5.89 for 0.05 oz. and it comes in 6 different shades.* “Maybelline’s Dream Lumi Touch Highlighting Concealer’s gel-based formula diffuses light like no other, so it illuminates as it covers imperfections, for instantly brighter looking skin.”**
This is another concealer that I’ve used up 2 or 3 tubes of over the years. Although you get the least amount of product with this concealer (and you blow through the tube of this pretty fast), I find that this really does diffuse light and brighten under my eyes. This definitely has the most coverage combined with the most brightening. I also love the convenience of the brush tip for a quick sweep under the eyes that you can blend out with your finger. If you have really dark undereyes that you want to brighten, this is the concealer for you.
Next is the Maybelline Master Concealer. This retails for $7.99 and comes with 0.4 oz. and it comes in 5 different shades. This concealer also has SPF 12.* “This formula camouflages imperfections and dark circles with ultra-resistant full coverage. Maximum conceal.”**
This concealer definitely has the highest coverage out of any of the ones I’ve talked about today. I find that this needs some serious setting powder or it does tend to crease under my eyes throughout the day. I really didn’t like this formula on imperfections, but it definitely covered dark circles. Also keep in mind that while this concealer is very camouflaging, it doesn’t brighten your undereyes the way that the Lumi concealer will. If you have the darkest of undereyes and are more interested in coverage than brightening, this is the concealer for you.
Finally we have the Maybelline Fit Me Concealer. This retails for $4.99 and comes with 0.23 oz. It is available in 6 different shades.* This concealer claims that it “Blends seamlessly to cover under-eye circles & imperfections. Matches natural tone, never blotches, never cakes.”**
There’s a reason that this concealer is a best seller. The Fit Me is such an all around reliable and solid concealer, and I would definitely say that this is my favorite. It truly does blend seamlessly into the skin, and it has awesome coverage for both undereyes and imperfections on the face. It’s also true that this never blotches or cakes up, and it really does melt into the skin and looks so beautiful and natural. If you’re looking for an all-around all over the face concealer that’ll never let you down, this is the one for you.
* All Concealer specs including pricing, shade range, and product ounces are directly from Target’s website.
** All Concealer descriptions inclosed in quotation marks are directly from Ulta Beauty’s website.